I used to write about marketing and copywriting, but this blog is now defunct.
Now I’m writing about leadership and teamwork at Substack. You can subscribe to me here: https://heartfulleadersheartfulteams.substack.com/
I used to write about marketing and copywriting, but this blog is now defunct. But hey, before you go, I’m now writing about leadership and teamwork at Substack. You can subscribe to me here: https://heartfulleadersheartfulteams.substack.com/ Let’s connect there!
Read MoreHere I address – in context of normal, non-pathological shows of emotion – how people are harmed when we're using phrases like: "too emotional," "too aggressive," "too defensive," "hysterical," or asking people to "calm down." This language is used disproportionately toward women, LGBTQIA2s+ people, and especially BIPOC in the workplace.
Read MoreWhy do we spend so much time trying to stifle or stigmatize coworkers that are upset? "You're too emotional." "You're overreacting." "No need to get upset over this." "Calm down."
Read MoreIf you're investing time and money into a website or branded app, don't overlook the error messages.
Read MoreWho says office guidelines have to be boring? Here are some tips on how to make your office guidelines a bit more fun.
Read MoreBeware! A carelessly used exclamation mark can also make you look like a jerk!
Read MoreInfographics are a hot thing for everyone, everywhere when it comes to content marketing. Before your company jumps on the infographics bandwagon, here are some helpful tips on what makes an infographic good.
Read MoreSometimes an unplanned activity or event can go well, but that’s not a risk you want to take when it comes to your company’s blog. Here’s 5 simple tips to get you started with your plan.
Read MorePut a little extra effort into planning and creating emails that will keep people interested—and make them want to click the links you send in your emails. Here’s what to do.
Read MoreA fun post on copywriting as a profession, in which I answer the question, “Is your job anything like how it’s shown on Mad Men?”
Read MoreAll the buzz these days is on social media, but email is still an important way to build long-term relationships with your customers or partners.
Read MoreYes…the grammar police are judging you! The ellipsis has a practical and stylistic place in the English language, but it’s often misused. I’ll walk you through how to use it correctly.
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